ESUNAIDEA, A COLLECTIVE FOR CREATIVITY

ESUNAIDEA, A COLLECTIVE FOR CREATIVITY

ESUNAIDEA, A COLLECTIVE FOR CREATIVITY

ESUNAIDEA_Portada

ESUNAIDEA is a collective and a creativity method. It’s not about having the best idea, the perfect one, the one that will change the world. It’s about creating a judgement free space where creatives can develop their ideas, experiment and grow, a space where they can feel free to try.

ESUNAIDEA is a collective and a creativity method. It’s not about having the best idea, the perfect one, the one that will change the world. It’s about creating a judgement free space where creatives can develop their ideas, experiment and grow, a space where they can feel free to try.

ESUNAIDEA is a collective and a creativity method. It’s not about having the best idea, the perfect one, the one that will change the world. It’s about creating a judgement free space where creatives can develop their ideas, experiment and grow, a space where they can feel free to try.

The collective arose as a result of a series of conversations with creatives from different fields and the thought that in some professional enviroments work processes and methods have a lack of experimentation. The need for commercial work was keeping creatives from experimenting, learning and growing, having to respond new challenges with limited time for exploration and aquiring new knowledge, producing some kind of stagnation. 

The collective arose as a result of a series of conversations with creatives from different fields and the thought that in some professional enviroments work processes and methods have a lack of experimentation. The need for commercial work was keeping creatives from experimenting, learning and growing, having to respond new challenges with limited time for exploration and aquiring new knowledge, producing some kind of stagnation. 

The collective arose as a result of a series of conversations with creatives from different fields and the thought that in some professional enviroments work processes and methods have a lack of experimentation. The need for commercial work was keeping creatives from experimenting, learning and growing, having to respond new challenges with limited time for exploration and aquiring new knowledge, producing some kind of stagnation. 

More than a closed collective, ESUNAIDEA aims to promote a different attitude towards generating ideas and producing self-initiated and collaborative work. An attitude that anyone in a creative context can adopt and apply as to his own work method.

More than a closed collective, ESUNAIDEA aims to promote a different attitude towards generating ideas and producing self-initiated and collaborative work. An attitude that anyone in a creative context can adopt and apply as to his own work method.

More than a closed collective, ESUNAIDEA aims to promote a different attitude towards generating ideas and producing self-initiated and collaborative work. An attitude that anyone in a creative context can adopt and apply as to his own work method.

A series of posters were created each year as a support to communicate the ideas and the philosophy behind ESUNAIDEA in different ways. From a simple and direct approach in 2018 to a more subtle and suggestive one in 2019, the 2020 series explores humor and particular ideas with certain degree of absurdity as a call to action to all creatives to produce and experiment.

A series of posters were created each year as a support to communicate the ideas and the philosophy behind ESUNAIDEA in different ways. From a simple and direct approach in 2018 to a more subtle and suggerent one in 2019, the 2020 series explores humor and particular ideas with certain degree of absurdity as a call to action to all creatives to produce and experiment.

A series of posters were created each year as a support to communicate the ideas and the philosophy behind ESUNAIDEA in different ways. From a simple and direct approach in 2018 to a more subtle and suggerent one in 2019, the 2020 series explores humor and particular ideas with certain degree of absurdity as a call to action to all creatives to produce and experiment.

As a self-initiated project that continues to grow each year, ESUNAIDEA is not only an interesting support to explore graphically but also a source of knowledge, inspiration and a way to connect with other creatives from many different fields that share similar interests.

As a self-initiated project that continues to grow each year, ESUNAIDEA is not only an interesting support to explore graphically but also a source of knowledge, inspiration and a way to connect with other creatives from many different fields that share similar interests.

As a self-initiated project that continues to grow each year, ESUNAIDEA is not only an interesting support to explore graphically but also a source of knowledge, inspiration and a way to connect with other creatives from many different fields that share similar interests.

Client: ESUNAIDEA

Client: ESUNAIDEA

Client: ESUNAIDEA

Related Projects

Approach

Approach

About

Focused on creating projects driven by a tight relationship between content and design, moving around a wide range of disciplines in the fields of Branding, Editorial Design and Art Direction I aim to find the right solution for the project and the client's needs.

Focused on creating projects driven by a tight relationship between content and design, moving around a wide range of disciplines in the fields of Branding, Editorial Design and Art Direction I aim to find the right solution for the project and the client's needs.

Graduated in Graphic Design at Eina in 2014 and with a postgraduate degree in Editorial Design from Elisava, I’ve worked as a graphic designer, illustrator, art director and photographer in multiple studios and design agencies from Barcelona.

Graduated in Graphic Design at Eina in 2014 and with a postgraduate degree in Editorial Design from Elisava, I’ve worked as a graphic designer, illustrator, art director and photographer in multiple studios and design agencies from Barcelona.