MIRADAS FOTOGRÁFICAS: MARTÍN GALLEGO

MIRADAS FOTOGRÁFICAS: MARTÍN GALLEGO

MIRADAS FOTOGRÁFICAS: MARTÍN GALLEGO

MIRADAS FOTOGRÁFICAS: MARTÍN GALLEGO

MIRADAS FOTOGRÁFICAS: MARTÍN GALLEGO

MG-Portada

Since winning the 2015 Segura Viudas Grand Award of photography, Martin Gallego has dedicated his time to explore the landscapes of a charasteristic corner of the Penedés; Heredad Segura Viudas, documenting the natural heritage that it treasures.

LKC, in collaboration with Martín Gallego, Heredad Segura Viudas and Olympus, conceptualized a book where the reader would accompany the photographer though a year of work, witnessing the doubts and challenges that arise and how he solves them.

Since winning the 2015 Segura Viudas Grand Award of photography, Martin Gallego has dedicated his time to explore the landscapes of a charasteristic corner of the Penedés; Heredad Segura Viudas, documenting the natural heritage that it treasures.

LKC, in collaboration with Martín Gallego, Heredad Segura Viudas and Olympus, conceptualized a book where the reader would accompany the photographer though a year of work, witnessing the doubts and challenges that arise and how he solves them.

Since winning the 2015 Segura Viudas Grand Award of photography, Martin Gallego has dedicated his time to explore the landscapes of a charasteristic corner of the Penedés; Heredad Segura Viudas, documenting the natural heritage that it treasures.

LKC, in collaboration with Martín Gallego, Heredad Segura Viudas and Olympus, conceptualized a book where the reader would accompany the photographer though a year of work, witnessing the doubts and challenges that arise and how he solves them.

Since winning the 2015 Segura Viudas Grand Award of photography, Martin Gallego has dedicated his time to explore the landscapes of a charasteristic corner of the Penedés; Heredad Segura Viudas, documenting the natural heritage that it treasures.

LKC, in collaboration with Martín Gallego, Heredad Segura Viudas and Olympus, conceptualized a book where the reader would accompany the photographer though a year of work, witnessing the doubts and challenges that arise and how he solves them.

The book exposes different challenges and situations across seven series conformed by a selection of Martín's work during the whole year. Rather than a compilation of the best photography, it uses interesting examples from wich the reader can learn the most.

With two types of series, one type exploring a process and the other grouping a set of images, the reader can follow Martín's thoughts and decisions, both conceptual and technical, including the specific equipment used in each shot and the camera settings.

The design of the book is heavily determined by function, enabling two types of readings:

1. A slower and linear one through the entire book: each series include an introduction and a dialogue between a narrator and Martín, and the images are turned so they use the whole page format, showing more detail while keeping the proportions of the final shot that the photographer decided.

2. A quick search reading: by turning the cover of each chapter into a color separator the reader can quickly find one of the series, and including enough detailed information on each page the reader does not need to go through the whole chapter again.

The book exposes different challenges and situations across seven series conformed by a selection of Martín's work during the whole year. Rather than a compilation of the best photography, it uses interesting examples from wich the reader can learn the most.

With two types of series, one type exploring a process and the other grouping a set of images, the reader can follow Martín's thoughts and decisions, both conceptual and technical, including the specific equipment used in each shot and the camera settings.

The design of the book is heavily determined by function, enabling two types of readings:

1. A slower and linear one through the entire book: each series include an introduction and a dialogue between a narrator and Martín, and the images are turned so they use the whole page format, showing more detail while keeping the proportions of the final shot that the photographer decided.

2. A quick search reading: by turning the cover of each chapter into a color separator the reader can quickly find one of the series, and including enough detailed information on each page the reader does not need to go through the whole chapter again.

The book exposes different challenges and situations across seven series conformed by a selection of Martín's work during the whole year. Rather than a compilation of the best photography, it uses interesting examples from wich the reader can learn the most.

With two types of series, one type exploring a process and the other grouping a set of images, the reader can follow Martín's thoughts and decisions, both conceptual and technical, including the specific equipment used in each shot and the camera settings.

The design of the book is heavily determined by function, enabling two types of readings:

1. A slower and linear one through the entire book: each series include an introduction and a dialogue between a narrator and Martín, and the images are turned so they use the whole page format, showing more detail while keeping the proportions of the final shot that the photographer decided.

2. A quick search reading: by turning the cover of each chapter into a color separator the reader can quickly find one of the series, and including enough detailed information on each page the reader does not need to go through the whole chapter again.

The book exposes different challenges and situations across seven series conformed by a selection of Martín's work during the whole year. Rather than a compilation of the best photography, it uses interesting examples from wich the reader can learn the most.

With two types of series, one type exploring a process and the other grouping a set of images, the reader can follow Martín's thoughts and decisions, both conceptual and technical, including the specific equipment used in each shot and the camera settings.

The design of the book is heavily determined by function, enabling two types of readings:

1. A slower and linear one through the entire book: each series include an introduction and a dialogue between a narrator and Martín, and the images are turned so they use the whole page format, showing more detail while keeping the proportions of the final shot that the photographer decided.

2. A quick search reading: by turning the cover of each chapter into a color separator the reader can quickly find one of the series, and including enough detailed information on each page the reader does not need to go through the whole chapter again.

The book exposes different challenges and situations across seven series conformed by a selection of Martín's work during the whole year. Rather than a compilation of the best photography, it uses interesting examples from wich the reader can learn the most.

With two types of series, one type exploring a process and the other grouping a set of images, the reader can follow Martín's thoughts and decisions, both conceptual and technical, including the specific equipment used in each shot and the camera settings.

The design of the book is heavily determined by function, enabling two types of readings:

1. A slower and linear one through the entire book: each series include an introduction and a dialogue between a narrator and Martín, and the images are turned so they use the whole page format, showing more detail while keeping the proportions of the final shot that the photographer decided.

2. A quick search reading: by turning the cover of each chapter into a color separator the reader can quickly find one of the series, and including enough detailed information on each page the reader does not need to go through the whole chapter again.

The collaboration between the different partners involved allowed the production of a book designed to explore the way of seeing and working of a particular photographer oriented to experienced photographers. Much more than a photobook, it shows the insights of a professional photographer in it's field around a concrete body of work whithout holding back any valuable information.

The collaboration between the different partners involved allowed the production of a book designed to explore the way of seeing and working of a particular photographer oriented to experienced photographers. Much more than a photobook, it shows the insights of a professional photographer in it's field around a concrete body of work whithout holding back any valuable information.

The collaboration between the different partners involved allowed the production of a book designed to explore the way of seeing and working of a particular photographer oriented to experienced photographers. Much more than a photobook, it shows the insights of a professional photographer in it's field around a concrete body of work whithout holding back any valuable information.

The collaboration between the different partners involved allowed the production of a book designed to explore the way of seeing and working of a particular photographer oriented to experienced photographers. Much more than a photobook, it shows the insights of a professional photographer in it's field around a concrete body of work whithout holding back any valuable information.

The collaboration between the different partners involved allowed the production of a book designed to explore the way of seeing and working of a particular photographer oriented to experienced photographers. Much more than a photobook, it shows the insights of a professional photographer in it's field around a concrete body of work whithout holding back any valuable information.

Client: LKC, Olympus, Segura Viudas | Agency: LKC

Client: LKC, Olympus, Segura Viudas | Agency: LKC

Client: LKC, Olympus, Segura Viudas | Agency: LKC

Client: LKC, Olympus, Segura Viudas | Agency: LKC

Client: LKC, Olympus, Segura Viudas | Agency: LKC

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Focused on creating projects driven by a tight relationship between content and design, moving around a wide range of disciplines in the fields of Branding, Editorial Design and Art Direction I aim to find the right solution for the project and the client's needs.

Focused on creating projects driven by a tight relationship between content and design, moving around a wide range of disciplines in the fields of Branding, Editorial Design and Art Direction I aim to find the right solution for the project and the client's needs.

Graduated in Graphic Design at Eina in 2014 and with a postgraduate degree in Editorial Design from Elisava, I’ve worked as a graphic designer, illustrator, art director and photographer in multiple studios and design agencies from Barcelona.

Graduated in Graphic Design at Eina in 2014 and with a postgraduate degree in Editorial Design from Elisava, I’ve worked as a graphic designer, illustrator, art director and photographer in multiple studios and design agencies from Barcelona.